Details:
Founded in 2018, and specializing in the health, fitness and wellness space, this boutique public relation and talent management agency delivers top-tier media placements, brokers synergistic brand relationships, and produces top-shelf editorial content for high-quality brands and disruptive personalities. With years of industry expertise in the health, fitness and wellness space, a category that is booming and set to continue trending positively, there is a steady demand for this agency’s services. This agency is primed for rapid growth with a buyer that can offer both expanded resources and a robust talent base.
Key Highlights
$1,500,000
Asking Price:
$1,006,435
Revenue:
$439,550
Seller’s Discretionary Earnings:
3.4x
Seller's Discretionary Earnings Multiple:
2018
Year Established:
East
Location:
Revenue
Seller's Discretionary Earnings
Revenue Source
Service Source
Other Details:
Media Expertise: This agency prides itself on understanding PR from the perspective of the editorial side. The founder’s superpower is nuanced understanding of media-side workflows and priorities and what makes a good pitch, which is inclusive of catchy subject lines, descriptive writing and a keen awareness of tone. This key differentiator is attractive to clients and allows the agency to stand out in the industry.
Specialized Client Pool: This agency has carved out a strategic niche in the health, fitness and wellness space – an area which has only continued to grow with consumers eager to spend on products in this market. Their focus here allows it to position itself as an expert in this industry and enables the positioning to attract clients who have had poor experiences at generalist agencies.
Industry Connections: With a background in editorial, the founder has built the agency’s extensive relationships with relevant contacts needed to secure prominent coverage for clients. This agency has cultivated incredible brand awareness that makes these relationships entirely transferable to a new buyer. The founder is committed to a transition period to ensure a successful partnership.
Our Process
Sign NDA
Thank you for signing our NDA, we’re excited to share this information with you! 🤩Review Materials
We'll share marketing materials about the seller's business for your review.Meet Our Team
We’ll be speaking with potential buyers (you included!) on behalf of our sellers to answer questions, discuss the fit and outline the process. 📞Meet the Seller
We’re here to introduce our sellers to potential buyers. These calls are an open format for buyers to ask questions about the business and for sellers to familiarize themselves with the potential buyer and the cultural fit for their team. 👋Submit an LOI
Taking this opportunity to the next step, a buyer shares their proposed transaction structure and it is shared with the seller. 🎬Due Diligence
The selected buyer now has access for a full analysis of the seller’s business to finalize the transaction. 🔍Closing
All agreements are signed and funds are transferred. Congratulations! 🎉