Details:

Founded in 2004, this agency is a specialized communications firm with expertise in PR, content creation, demand generation, and industry research, serving technology companies across the globe. While the agency was founded on delivering top-notch PR expertise, it has evolved with the sectors it services and aims to function as a trusted communications partner, providing data driven strategy, research and insights to clients. Headquartered in Miami, the team operates on a remote model with team members and clients spread across North America, the UK, Europe and Australia. The founder is looking for an established partner who can build upon the agency’s strong foundation and continue to grow the business.

Key Highlights

$1,200,000

Asking Price:

$1,644,532

Revenue:

$401,540

Adjusted EBITDA:

3.0x

EBITDA Multiple:

2004

Year Established:

Global

Location:

Revenue

Adjusted EBITDA

Revenue Source

Service Source

Client Profile

  • B2B 100%

Industries Served

  • Retail Technology 42%
  • Airline & Travel Technology 36%
  • Loyalty, Marketing & Payment Technology 22%

Other Details:

Specialized Focus: This agency is recognized globally for their industry-specific communications strategies. Their expertise across aviation, fintech/payments, retail and loyalty technology brands makes them uniquely positioned compared to other PR agencies with a more general focus. Team members pride themselves on staying up-to-speed on key innovations in the B2B tech space and on maintaining connections with key-industry leaders in the relevant media verticals.

Stable Revenue Model: The business model is reliant on strong annual retainers, which account for approximately 80% of total revenue. In addition to their retainers, current clients frequently look to engage the team on project work outside of this scope, accounting for additional revenue from their loyal client roster. Team members are encouraged to drive project revenue among existing clients and increase their service offerings. 

Exceptional Reputation: With almost two decades of niche experience and customer success, this agency has a stellar network of relationships, resulting in a steady pipeline of new business referrals. On average, clients stay with the agency for over two years, with some key clients having been with the firm for over eight years.

Our Process

  • Sign NDA

    Thank you for signing our NDA, we’re excited to share this information with you! 🤩
  • Review Materials

    We'll share marketing materials about the seller's business for your review.
  • Meet Our Team

    We’ll be speaking with potential buyers (you included!) on behalf of our sellers to answer questions, discuss the fit and outline the process. 📞
  • Meet the Seller

    We’re here to introduce our sellers to potential buyers. These calls are an open format for buyers to ask questions about the business and for sellers to familiarize themselves with the potential buyer and the cultural fit for their team. 👋
  • Submit an LOI

    Taking this opportunity to the next step, a buyer shares their proposed transaction structure and it is shared with the seller. 🎬
  • Due Diligence

    The selected buyer now has access for a full analysis of the seller’s business to finalize the transaction. 🔍
  • Closing

    All agreements are signed and funds are transferred. Congratulations! 🎉