Key Highlights
$15,000,000
Asking Price:
$9,000,000
Revenue:
$2,400,000
Adjusted EBITDA:
2007
Year Established:
United States
Service Area:
NYC
Location:
Key Highlights:
- Year Established – 2007
- Location – NYC
- Service Area – United States
- Services – All things social 🙂
- Clients – Many large and midsize corporate brands across several vertical segments with specialties in food, finance, and entertainment (fun!)
- Seller Willing To Stay On Board – Yes
Gross Sales:
2017: $7,900,000
2018: $9,200,000
2019: $7,800,000
2020: $9,000,000
Other Details:
- One of the first dedicated, pure-play social media agencies established in North America, the company has focused its efforts solely on the creation and distribution of social content based on insights gathered from listening across social platforms.
- This agency’s in-house team is solely dedicated to the craft of social media, making them experts in a space that evolves daily. Their nimble content strategists and creatives operating in-house allows for real-time turnaround on high-quality content.
- Seventy percent of this agency’s revenue is based on subscription- clients subscribe to monthly custom content creation by the rock-star, in-house staff. The agency has 15 clients that are on retainer. The average retainer value is approximately 400K, and clients usually spend about 20% more in up-sell projects throughout the calendar year. Retainer clients tend to fall into the verticals of food and beverage, hospitality, and retail- although the agency has experience and case studies across a variety of verticals. Clients are located across the United States.
- This agency has a unique offering where clients can hire the team for a three-month trial before converting to a subscription—which has proven to be a successful model for on-boarding new clients.
- Full Time Employees: 37 including Account Managers, Content Strategists, Creatives, and Media Specialists