Key Highlights

$3,200,000

Asking Price:

$1,900,000

Revenue:

$873,000

Adjusted EBITDA:

2012

Established Year:

San Francisco

Location:

Key Highlights

Established Year – 2012
Location – San Francisco
Service Area – Remote. The agency’s remote working operating model allows it to maintain low
overhead and operate full speed during the pandemic
Revenue Source – 100% Recurring and 0% project
Clients – The agency has 21 existing clients and none of which provides more than 30%
revenue. Clients are nationwide but have a concentration in the San Francisco Bay area. Current
client list is deep in direct-to-consumer brands, mostly in consumer packaged goods, beauty
and home decor categories

Gross Sales

2020: $1.9M
2019: $1.25M
2018: $695,000

Other Details:

  1.  eCommerce Centric: The agency was established in 2012, and started to solely focus
    on eCommerce in 2016. The average client relationship is 2+ years long.
  2. Stable Revenue: 100% of 2021 revenue is retainer based – providing steady and
    predictable revenue.
  3. PPC/SEM Focus: This agency has a focus on PPC/SEM advertising and website
    conversion optimization and is all done with in-house experts.
  4. DTC & CPG Expertise: Deep industry expertise with DTC and CPG case studies from
    brands with strong name recognition provides a platform for growth.
  5. Tenured Leadership: The agency has a seasoned management team. The COO has
    been working with the company for 4 years and would like to stay with the company after
    the transition. The Seller/CEO is willing to facilitate a successful transition.
  6. Low Overhead: Work-from-home employee base with minimal expenses and steady
    stream of inbound leads (no sales commission)
  7. Key Partnerships: The agency is partnered with Google Premier Advertising, Facebook Marketing, Klaviyo Certified Agency, and a Convert.com Certified Agency.