Details:

This agency is known for its comprehensive deliverables in branding and website development for B2B businesses. Operating since 1996, the agency’s expertise in branding encompasses brand logos, brand standards guides, and the successful launch of brands. A key differentiator for the agency is its in-house web development and design team, providing a unique advantage in the market. The agency’s dedicated team of 11 members, including the two principals, along with additional contract writers and freelance partners, ensures a well-rounded and committed workforce. The founders are flexible in their exit plans, prioritizing the continuation of the strong, positive culture they’ve cultivated while facilitating a smooth transition to a strategic buyer who can take the business to the next level.

Key Highlights

$2,125,000

Asking Price:

$1,500,000

Revenue:

$592,504

Seller’s Discretionary Earnings:

3.6x

SDE Multiple:

1.4x

Revenue Multiple:

1996

Year Established:

Midwest

Location:

Revenue

Seller's Discretionary Earnings

Revenue Source

Service Source

Client Profile

  • B2B 90%
  • B2C 10%

Industries Served

  • Dental 40%
  • Industrial/Manufacturing 20%
  • Healthcare 10%
  • Professional Services 5%
  • Other 25%

Other Details:

Tenured Leadership: Backed by a robust leadership team, this agency is well-equipped to manage day-to-day operations and foster client relationships. The founders have strategically established redundancies across various roles within the team to ensure that every member can seamlessly step into pivotal positions as necessary.

In-House Web Development: The agency’s in-house web development team serves as a key differentiator in the market, distinguishing it from other brand messaging and strategy agencies. This internal capability enables the agency to provide clients with a comprehensive, integrated solution, ensuring seamless alignment between brand messaging and technical implementation.

Culture Is Key: The agency’s culture is fundamental to its identity, with a well-defined ‘why,’ mission, vision, and five core values that permeate daily operations. These principles are consistently emphasized during weekly team meetings, and the team acknowledges ‘culture wins’ when the values are exemplified.

Our Process

  • Sign NDA

    Thank you for signing our NDA, we’re excited to share this information with you! 🤩
  • Review Materials

    We'll share marketing materials about the seller's business for your review.
  • Meet Our Team

    We’ll be speaking with potential buyers (you included!) on behalf of our sellers to answer questions, discuss the fit and outline the process. 📞
  • Meet the Seller

    We’re here to introduce our sellers to potential buyers. These calls are an open format for buyers to ask questions about the business and for sellers to familiarize themselves with the potential buyer and the cultural fit for their team. 👋
  • Submit an LOI

    Taking this opportunity to the next step, a buyer shares their proposed transaction structure and it is shared with the seller. 🎬
  • Due Diligence

    The selected buyer now has access for a full analysis of the seller’s business to finalize the transaction. 🔍
  • Closing

    All agreements are signed and funds are transferred. Congratulations! 🎉