Details:
Founded in 2018, this agency specializes in providing content marketing solutions for small businesses, emphasizing the importance of a well-structured and targeted strategy, which the team refers to as a “Playbook.” This Playbook strategy is a comprehensive approach that encompasses positioning, process, and technology, all while keeping a keen eye on key metrics that are applicable to each customer’s unique strategy. Following the planning and development of the marketing strategy, monthly content deliverables include anything from social media posting, videos and blogs, to eBooks, white papers and assessments. Beyond content marketing, the agency offers additional upsell services to their primary offerings, such as branding, website design, and the development of tech stacks, with HubSpot being a key platform. As the agency seeks a strategic partner to help scale their business, the agency aims to expand its reach within these sectors and beyond, all while preserving the strong cultural values that have defined its success.
Key Highlights
$475,000
Asking Price:
$350,000
Revenue:
$190,025
Seller’s Discretionary Earnings:
2.5x
SDE Multiple:
1.4x
Revenue Multiple:
2018
Year Established:
South
Location:
Revenue
Seller's Discretionary Earnings
Revenue Source
Service Source
Other Details:
Four-Component Framework: The agency doesn’t just offer content marketing tools, but also follows a structured approach to help businesses achieve their sales goals. They have a four-component framework that includes identifying gaps in the customer journey, visualizing the overall strategy, brainstorming solutions, and implementing a content strategy.
Increase Revenue Generation: One of the agency’s core focuses is on helping businesses generate revenue. This emphasis on tangible results sets them apart, as they aim to align marketing efforts directly with revenue opportunities. This is a crucial detail for small business owners who are looking for marketing solutions that translate into real financial gains.
Prioritization of Content: The agency assists businesses in prioritizing their content efforts based on existing opportunities in the sales funnel. This approach ensures that businesses don’t waste time and resources on content that doesn’t contribute to their revenue goals. By helping businesses identify and target specific gaps in the customer journey, the agency enables them to make the most of their marketing efforts.
Our Process
Sign NDA
Thank you for signing our NDA, we’re excited to share this information with you! 🤩Review Materials
We'll share marketing materials about the seller's business for your review.Meet Our Team
We’ll be speaking with potential buyers (you included!) on behalf of our sellers to answer questions, discuss the fit and outline the process. 📞Meet the Seller
We’re here to introduce our sellers to potential buyers. These calls are an open format for buyers to ask questions about the business and for sellers to familiarize themselves with the potential buyer and the cultural fit for their team. 👋Submit an LOI
Taking this opportunity to the next step, a buyer shares their proposed transaction structure and it is shared with the seller. 🎬Due Diligence
The selected buyer now has access for a full analysis of the seller’s business to finalize the transaction. 🔍Closing
All agreements are signed and funds are transferred. Congratulations! 🎉